Most companies have very little real differentiation from their competitors. For many who sell ‘commodity’ products, they can only vary on price and service. Tony Hseih has helped build Zappos from a startup selling shoes over the internet to a powerhouse! A few steps on the path, a bigger summary is here : In 1998,… Continue reading Customer Service or Dis-service
Category: marketing
The Oxymoron of Facebook Privacy
Just a month ago, Facebook announced at their F8 conference sweeping changes to Facebook, their new Open Graph interface and a new wave of 75 marketing partnerships including CNN, Yelp, Pandora and iMDB. Just yesterday, Facebook’s lobbyist was in front of the US Congress backpedaling from the huge wave of privacy concerns sweeping the world.… Continue reading The Oxymoron of Facebook Privacy
Livin on Love with Aaron Williams and The Hoodoo
Almost everyone has a dream growing up… Many of us dreamed to be a fireman, leader, athlete or rock star. But few of us dare to truly follow our dreams. Especially fully engage in them, and let nothing stop you. Aaron Williams and The Hoodoo play an amazing blend of blues and rock. Three of… Continue reading Livin on Love with Aaron Williams and The Hoodoo